SEO Advancements: Top 3 for 85% of Keywords
Negoocia Fácil (MFM Tecnologia) and Chili transform the visibility of a telecommunications leader
Keywords in the top 3
Increase in impressions
Organic sessions
Increase in clicks
The Challenge:
Improve search rankings and increase relevance in a highly competitive market, focusing on showcasing the platform’s ability to help users manage their debts.
Services:
Context:
Over the course of a year, Negocia Fácil (MFM Tecnologia), in collaboration with Chili, leveraged its SEO expertise to optimize the online visibility of a major telecommunications operator in Brazil. Utilizing its white-label platform for debt renegotiation, MFM focused on highlighting services that help consumers manage their finances, thereby improving the accessibility and efficiency of the service.
Our Approach:
- Keyword Review and Analysis: Identifying opportunities for improvement.
- Backlink Audit and Disavowal: Cleaning up the backlink profile by removing toxic backlinks.
- Content and Backlink Strategy: Building a more robust online presence.
Results:
The collaboration between Negocia Fácil (MFM Tecnologia) and Chili resulted in a significant transformation in the online visibility of a major telecommunications operator in Brazil. The strategic and well-executed approach led to notable increases in SEO metrics: 85% of target keywords were positioned in the top three search results, demonstrating the effectiveness of the keyword optimization techniques. Additionally, there was a 60% increase in impressions, indicating that content is being viewed more by users, expanding the company’s digital presence. The 58% growth in sessions shows that the optimization not only attracted more visitors but also increased user engagement with the site. The 50% increase in clicks reflects greater user interaction with the search results, proving the relevance and effectiveness of the presented content.
